Medical Practice Marketing

You can’t expect your practice to survive without patient leads. And most private practices can’t acquire leads without some form of marketing. A medical practice marketing plan is one of the most powerful business assets your practice has – and as we head into a

Department of Justice Files Antitrust Lawsuit Against Google The U.S. Department of Justice filed an antitrust lawsuit Tuesday against Google in Federal Court in Washington, D.C. The lawsuit accuses the company of using its dominance in search and online advertising to illegally protect its monopoly.

If there’s one common question that comes up when discussing advertising your healthcare practice, it’s this: how much should medical practice PPC cost?

In this article, we’ll explore the biggest healthcare marketing trends of 2020 and show you how to leverage tactics that can help grow your practice.

Want to grow your practice with medical PPC campaigns? You need this guide! Inside you’ll find 5 tips that doctors can use to attract more patients to their practices.

Imagine you could attract record numbers of new patients to your practice. Your practice would get more leads each week. Your revenue would grow month-over-month. Your marketing would be firing on all cylinders and delivering high-value patients to your front door. But right now, that

Healthcare is a dynamic, fast-moving industry – and so is healthcare marketing. If you want to stay ahead of the curve and attract more patients this year, here are several healthcare marketing trends and ideas to market your private practice in 2020 and beyond.

Most ophthalmologists and practice managers view marketing solely as advertising to attract new patients to your practice. A better definition of marketing, however, is any activity that moves your practice in a desired direction. A desired direction may include increasing revenue, attracting new patients, expanding