News, Updates, and Education on how to make the most out of your practice's online presence
Marketing Patient Experience

Why all ophthalmic practices should be more like Tesla

A Look at a High-Touch, Relational Approach to Patient Experience In our last post, we looked at the value of…

SEO Website Design

A Visual History of Google’s Algorithm Updates [Infographic]

In the late 1990s and early 200s, Google wasn’t nearly as smart or sophisticated as it is today. Back then,…

Marketing Patient Experience

How to Use Psychological Priming to Gain More Satisfied Patients

Your practice is built around your patients. If you want your practice to grow in stature and reputation, you have…

Social Media

The Best Times to Post on Facebook, Twitter, LinkedIn & Other Social Media Sites [Infographic]

As an ophthalmologist, you recognize the power of social media to grow your brand, spread your message, and attract new…

Marketing Patient Experience Website Design

What Makes an Ophthalmic Practice Website Effective?

Youโ€™d be hard-pressed to find an ophthalmologist in 2018 who doesnโ€™t have a website. However, upon further inspection, you might…

Marketing Website Design

How (and Why) to Keep Your Practice Website Updated

The age of your website might seem like nothing more than a random number. However, it has quite a bit…

Promotional Videos

Using Video to Attract More Patients to Your Ophthalmic Practice

For many patients, even the most routine medical appointment can make them nervous. Going to the doctor can be a…

Marketing Social Media

Strategies for Writing Better Titles & Headlines [Infographic]

If you’re blogging as an ophthalmologist (hint: you should be), here’s a question for you: how much time do you…

Marketing Patient Experience

Ophthalmology Digital Marketing Trends Forecast for 2018

If you want to attract more patients to your ophthalmic practice, you have to know which methods of marketing will…

Marketing Promotional Videos Website Design

5 Tips to Optimize Landing Page Videos and Make Patients Convert

If you want your practice to stand apart from every other practice in your market, chances are you should be…

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