We exist to help elective surgeons increase patient volume, grow revenue, and build the practice of their dreams.
How do you increase patient volume in a small practice?
If there’s one element that’s vital to every healthcare practice, it’s patient volume. New patients are the lifeblood of nearly every healthcare practice. Without a healthy pipeline of patient leads coming through your doors each month, it’s hard – if not impossible – to hit
The Three Biggest Healthcare SEO Mistakes Medical Practices Make
If you want to fill your patient pipeline, healthcare Search Engine Optimization is a must. SEO can help you rank higher on Google and other search engines, which helps more patients find your website. Increased web traffic from search leads to more patient inquiries, which
From Bad LASIK Candidate to Brand Evangelist: A Patient’s Perspective
This post was originally published in MillennialEYE. I’ve been living with the inconvenience of glasses and contacts for the past 20 years. I had thought about getting LASIK for a long time, but, for one reason or another, I had never pulled the trigger. (Ironic,
Survey Results: How Patients Look for Healthcare in 2021
As a doctor, you make a lot of assumptions about your patients and their experience. But do you know what your patients really want? This week on the Medical Marketing Podcast, we’ll take a look at survey results to show you how you can improve
7 Things You Should Know About Healthcare SEO
Search Engine Optimization is an essential marketing tool for physicians in private practice. Done right, healthcare SEO helps promote your services on search engines like Google so that you can get more traffic and more patients. If you want to grow your practice, here are
The Power of Video for Your Medical Practice
“A picture is worth a thousand words.” You’ve probably heard that phrase a thousand times. But according to Dr. James McQuivey of Forrester Research, if a picture is worth 1,000 words, one minute of video is worth approximately 1.8 million. Video content wields an incredible
Medical Practice Marketing: What No One Is Talking About
Introduction According to a recent survey by the American Academy of Otolaryngology, the average medical practice spends 15% of its annual revenue on advertising and marketing. That’s more than twice what many other small businesses spend. It’s understandable that doctors feel pressure to invest significant
Why the Most Beautiful Medical Practice Website Can Still Fail
If you’ve ever watched a show like Grey’s Anatomy, you’ve probably seen it before: an otherwise healthy person goes in for a checkup and is diagnosed with a rare, debilitating disease. The patient is shocked: they look healthy on the outside! But after some blood
The Flywheel Effect: How to Leverage Marketing to Improve Practice Growth
Warren Buffett’s career had humble beginnings. At the age of 7, the greatest investor of all time had two income streams: a humble paper route and re-selling Coke bottles for a few cents apiece. By the age of 11, he had scraped together enough money
The Top 6 Technical SEO Issues Found on Healthcare Websites
As a doctor, your website is the most crucial aspect of your marketing strategy. Your website is almost always the first touchpoint that patients have with you, so it’s important to rank high on Google for important terms. But many doctors’ websites have hidden problems