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There are a number of philosophies on how to successfully use Twitter as a business or networking tool, varying from carefully curating content to re-tweeting and following absolutely everybody. Some people focus on following those in a specific industry, others will literally follow tens (or
You probably have a personal Facebook account, but are you harnessing the power of the popular social network for your ophthalmic practice? Here are a few tips that address how to make the most of Facebook as an ophthalmologist: Be active While you won’t post
Social media is an incredibly powerful tool, but when it comes to utilizing it in the medical field, certain rules apply. Here are some best practices for successfully using social media as a doctor: DO be on multiple platforms. Different audiences are on different platforms, so
Let’s face it: social media as a tool for business is here to stay. Whether you choose to utilize Facebook, Twitter, LinkedIn, or any other number of platforms, the opportunity that social media affords physicians to connect and engage with patients is astounding. But many