Category: Social Media

Social Media

The Best Times to Post on Facebook, Twitter, LinkedIn & Other Social Media Sites [Infographic]

As an ophthalmologist, you recognize the power of social media to grow your brand, spread your message, and attract new…

Marketing Social Media

Strategies for Writing Better Titles & Headlines [Infographic]

If you’re blogging as an ophthalmologist (hint: you should be), here’s a question for you: how much time do you…

Marketing Social Media

Facebook’s News Feed is Changing. What Does it Mean for Your Practice?

Earlier this week, Facebook announced a set of changes to its News Feed that would increasingly prioritize content shared by…

Marketing Patient Experience Social Media

How to Reach an Aging Cataract Population

For any marketing manager to be able to effectively promote their practice’s services, they must first start with the target…

Marketing Social Media

The Psychology of Why We Share Things Online

The Internet is inherently social – from Facebook posts and Tweetstorms to viral YouTube videos and those articles your mom…

Marketing Social Media

Social Media for Ophthalmologists: 4 Strategies to Attract New Patients

Created with Sketch. The first thing ophthalmologists need to know about social media is that it’s not just social.  The…

Social Media

5 Social Media Best Practices to Help Your Ophthalmic Practice Grow

Created with Sketch. Let’s be honest: it’s easy to get caught up on social media. We’ve all done it at…

Marketing Social Media

I’m an Ophthalmologist. What Types of Content Should I Post Online?

Created with Sketch. “I’m an ophthalmologist, but I’m a little lost on how to use the Internet to the advantage…

Marketing Social Media

The Smartest Ophthalmologists Use Social Media this Way

Created with Sketch. When it comes to social media, many ophthalmologists are at a loss. How can I use social…

Social Media

The Biggest Lie about Social Media

Created with Sketch. Let’s face it: social media has much of the ophthalmology world confused. At first glance it might…

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